Go Negosyo founder Joey Concepcion discussed with President Ferdinand Marcos Jr. the Philippines private sector’s regional food security initiative, the ASEAN Food Security Alliance (AFSA). With him was Lionheart Farms President Christian Eyde Moeller, one of the private sector participants in the initiative.

Concepcion, who is eyeing  AFSA as the Philippines’s legacy project leading up to the country’s ASEAN BAC chairmanship in 2026, is working to attract targeted agriculture investments through the Alliance, where he says efforts will have impact at scale.

Concepcion said  that for AFSA to succeed, there needs to be strong public-private determination and strategic partnerships, tangible actions, and targeted investments so as to overcome structural constraints, thus enhancing agricultural productivity and achieving economic growth in the ASEAN region.

This is related to a Memorandum of Agreement between the Department of Agrarian Reform and Go Negosyo. The MOA aims to form strategic partnerhips with the private sector to provide agrarian reform beneficiaries with agribusiness opportunities, mentorship and sustainable farming models through cluster farming, corporative farming, and land lease agreements.