Hundreds of small entrepreneurs flocked to Go Negosyo’s free MSME mentoring roadshow 3M on Wheels as it held its free entrepreneurship mentoring event at the SM City BF Parañaque last September 16, 2023. The event attracted nearly hundreds of entrepreneurs from this city south of the National Capital Region. 

Parañaque City Mayor Eric Olivarez and Go Negosyo founder Concepcion gave a special message to the city’s entrepreneurs. The Philippine Chamber of Commerce and Industry of Parañaque, headed by its President Dr. Yolanda Arandia, gave their full support to the event, as were Go Negosyo’s icon mentors, including PCCI Valenzuela’s YollyDela Cruz, PCCI Caloocan’s Maricor Malitao, and PCCI-NCR’s Tess Ngan Tian.

A special part of the program was a short talk by brand influencer and entrepreneur Cleo Loque, who shared with the audience how they can use digital technology and become their own brand influencer.

Veteran mentors from Go Negosyo as well as top executives from the country’s biggest companies volunteered their time to give free mentoring to the active and aspiring entrepreneurs. Meanwhile, lucky attendees went home with pandagdag-puhunan prizes and free Go Negosyo t-shirts.

3M on Wheels is a program of the Philippine Center for Entrepreneurship (Go Negosyo). In addition to free one-on-one coaching for active and aspiring entrepreneurs, financing and market solutions are also made available to them via curated kiosks at the event.

3M On Wheels promotes the three M’s for successful entrepreneurship, namely Mentorship, Money, and Market. All three form the foundation of Go Negosyo’s mission to promote entrepreneurship among Filipinos. 3M on Wheels’ predecessor, Mentor ME On Wheels, was started in 2018 and was  inspired by the growing number of Filipinos turning to entrepreneurship. The initiative filled the learning gap in the entrepreneurial journey, and turned mentorship into a solution that addressed the capacity-building need of Filipino entrepreneurs.