Entrepreneurship remains vibrant in Valenzuela City as hundreds of active and aspiring Valenzuela entrepreneurs availed of the free mentoring service at Go Negosyo’s 3M on Wheels last August 17, 2024. SM City Valenzuela’s main atrium was filled with eager business owners who came to receive one-on-one coaching from Go Negosyo’s veteran entrepreneurship mentors comprising successful business owners, top executives and respected business consultants.

Go Negosyo founder Joey Concepcion gave a special message of support to the assembly, thanking Valenzuela City Mayor Wes Gatchalian and Philippine Chamber of Commerce and Industry (PCCI) Valenzuela president Helen Lising for supporting the city’s thriving entrepreneurs community. Department of Trade and Industry Acting Secretary Cris Roque sent her message of support to the assembly. Content creator Kiko Matthew gave a short talk on how he used social media to market his business, Kape Prints.

Go Negosyo’s 3M on Wheels is held in shopping malls in large cities across the country. The entrepreneurship roadshow has traveled to Cebu, Baguio, Bataan, Pampanga, Batangas, Laguna, and is expected in other urban areas, including Pangasinan, La Union, and Iloilo. Through  these events, it reaches out to MSMEs from various industries like food, retail, agriculture, tourism, personal services, and more.

3M on Wheels is the on-ground, nationwide mentoring program started in 2018 and inspired by the growing number of Filipinos turning to entrepreneurship to lift themselves out of poverty.  It aims to give MSMEs access to the three M’s essential to successful entrepreneurship – Mentorship, Money, and Market – reflecting its overarching mission of providing not just mentorship, but also access to capital and markets.

During 3M on Wheels, participants receive one-on-one coaching from veteran entrepreneurs and successful business executives. Finance service providers, meanwhile, introduce entrepreneurs to facilities for small-business lending, while specialists in different marketing channels are on hand to introduce solutions that cover everything from establishing physical stores and digital platforms, to logistics solutions and digital payment platforms. Participants can also inquire at booths from potential franchise or business opportunities. And to assist the entrepreneurs in their regulatory affairs, government agencies are on hand to answer questions on documentation, certifications, and applications.