Go Negosyo founder Joey Concepcion leads MSME mentors and mentees as its popular 3M on Wheels free entrepreneurship mentoring event returned to SM City San Lazaro last April 5, 2025.

“Entrepreneurship is alive and well here in Manila and I thank our entrepreneurship mentors for continuing to help our MSMEs,” he said.

With Concepcion in  the photo are Dr. Hernando Delizo – Area Vice President of the Philippine Chamber of Commerce and Industry (PCCI) NCR; Yolanda Dela Cruz, Regional Governor of PCCI NCR North Sector; content creator Trisha Celis, co-owner of Coffee Daily; Kristine Alaine, co-President of Kape Co; Ailene Chua, President & CEO of A-List & Partners Consulting, along with volunteer mentors and participating MSMEs.

Go Negosyo’s 3M on Wheels is an on-ground, mall-based nationwide mentoring program it has regularly conducted since 2018. It has traveled to large cities across the country, including Cebu, Baguio, Bataan, Pampanga, Batangas, Laguna, and several cities in the National Capital Region. 3M on Wheels is inspired by the growing number of Filipinos turning to entrepreneurship; it aims to give MSMEs access to the three M’s essential to successful entrepreneurship – namely, Mentorship, Money, and Markets.