Bigwigs from the world of business and government toplined Go Negosyo’s 3M on Wheels as it traveled to Ayala Malls Feliz in Pasig City for its opening salvo for 2025 last January 25. The popular mall-based free entrepreneurship roadshow was held in this city in the eastern part of the National Capital Region, which is home to thousands of MSMEs as well as big businesses.

Go Negosyo founder Joey Concepcion thanked the lineup of VIPs who came to support efforts to develop the country’s MSMEs; they included Philippine Chamber of Commerce and Industry (PCCI) Governor and Chairman Emeritus and ECOP President Emeritus Sergio Ortiz Luis Jr.; Pasig City Chamber of Commerce and Industry Inc. President Cristy Oreta; PCCI Regional Governor Of Central Joey Francisco; and Usec Blesila Lantayona of the Dept. of Trade and Industry’s Regional Operations Group. The local government of Pasig City was well-represented by Atty. Diego Luis Santiago, OIC of the Pasig City Local Economic Development and Investment Office.

Content creator and Brew&Co. MNL owner Mika Leetong brought young entrepreneurship energy to the event by speaking about becoming her company’s own brand influencer and sharing some tips with the more than 600 MSMEs in attendance. Presiding over the program was Transform and Healom Phils. CEO and co-founder Jordan Patente.

The short program was followed by the main event of 3M on Wheels, the one-on-one mentoring by Go Negosyo’s pool of veteran entrepreneurship mentors. Attendees also supplemented their on-site mentoring by exploring opportunities for business ideas and financing from exhibitors’ booths during the event.

Go Negosyo founder Joey Concepcion thanked the entrepreneurs of Pasig City for their interest in becoming entrepreneurs. “As we help the many MSMEs in the country, we help strengthen this major contributor to our country’s economy,” he said. Concepcion personally mentored several MSMEs during the event.

Go Negosyo’s 3M on Wheels is the on-ground, nationwide mentoring program started in 2018. It has traveled to shopping malls in large cities across the country, including Cebu, Baguio, Bataan, Pampanga, Batangas, Laguna, and several cities in the National Capital Region. 3M on Wheels is inspired by the growing number of Filipinos turning to entrepreneurship to lift themselves out of poverty and aims to give MSMEs access to the three M’s essential to successful entrepreneurship – namely, Mentorship, Money, and Market.