Active and aspiring entrepreneurs greeted the Chinese New Year with hopes of prosperity as they trooped to the free MSME mentoring 3M on Wheels last February 10, 2024. The event was organized by Go Negosyo and was held at the Robinsons Manila. Volunteering to mentor the MSMEs were some of the country’s top business executives and founders of successful businesses, as well as veteran entrepreneurship consultants.

Go Negosyo founder Joey Concepcion and Manila Vice Mayor Yul Servo welcomed the participants and the contingent of mentors as the program got underway for the one-on-one mentoring of the entrepreneurs. Former Sen. Bam Aquino, author of the Go Negosyo Act; Dr. Mark Lisaca, President of the Philippine Chamber of Commerce and Industry – Manila; and USEC Ma. Cristina Roque of the Department of Trade and Industry’s MSME Development Group, gave messages of support for the event, which aims to grow the MSME sector in order to fuel the country’s development. Meanwhile, Nadine Ablaza, founder and CEO of Metal Straw PH, gave a short talk about how MSMEs can leverage social media promotions to their advantage.

3M on Wheels is a program of the Philippine Center for Entrepreneurship (Go Negosyo). In addition to free one-on-one coaching for active and aspiring entrepreneurs, financing and market solutions are also made available to them at the event.

3M On Wheels promotes the three M’s for successful entrepreneurship, namely Mentorship, Money, and Market. All three form the foundation of Go Negosyo’s mission to promote entrepreneurship among Filipinos. The event was inspired by the growing number of Filipinos turning to entrepreneurship and fills the learning gap in the entrepreneurial journey of active and aspiring entrepreneurs.